RUMNET produces quality radio programmes and video products and a range of print and new media content 0n issues of concern to our target beneficiaries through:
- Chat Show
The Chat Show entails group discussion, interviews and game shows that foster candid dialogue, engaging audiences with a diversity of perspectives. The chat show format empowers audiences by sparking local conversation and provoking questions from listeners who call in, write, SMS or e-mail the host.
Vibrant characters within radio and television dramas capture audiences, providing role models for audiences to emulate and turn to for advice, as well as support and links to resources. Audiences learn lessons from characters that face the same challenges that they confront in their daily lives – Radio and Video.
- Magazine Shows
This provides in-depth insight into pertinent and often sensitive subjects such as HIV transmission and women’s empowerment; provides audience with engaging content that challenges assumptions. Magazine shows cover a range of issues from local events to special interest stories – Radio.
- Education Programmes
These are instructional programmes that equip target beneficiaries and stakeholders with insight and practical skills to help them to perform their jobs, more effectively. It also documents stories and share them with the public to raise awareness and advocate for change – Radio and Video.
A range of materials including magazines complement our broadcast media programmes and community engagement. Innovative use of graphics targeting those with low levels of print literacy allows our print materials to reach the widest possible audience.
- New Media
The use of internet and mobile platforms such as SMS/Texts allows us to reach audience directly and wherever they are. Integration of new media ensures interactivity and tailored messaging of information in response to user demands- Internet, Mobile.