We combine innovative media solutions and community mobilization techniques to make the desired programmatic impact. The main approaches are:
- Media Advocacy
- Participatory Development Communication
- Behavior Change Communication
- Communication for Social Change
- Media Training
- Capacity Development and Training
- Radio production and programming
- Video advocacy; participatory video production
- Publications..
Tactics
We begin all our work by researching into the barriers our target population encounter - and the incentives required to overcome those barriers - in their attempt to improve their lives. We articulate messages on the key issues through a range of media products and formats.